SEO for Beginners
SERP Wolf's SEO Guide for non-SEO Small Business Owners
To gain more visibility and succeed online, you need to rank high on search engine results. 75% of all people don’t even scroll past the first page of search results.
Your SEO and content marketing strategy should be based upon the needs of your business and the preferences of your target audience.
What is SEO?
Search Engine Optimization is the process of gaining more visibility on search engines to increase the flow organic traffic coming towards your website.
Simplifying this a little further, SEO plays a critical role in website rankings on search engines.
Consider this: Most people run a search query on their preferred search engine when looking for something on the web. Ever wondered how these search engines are able to pull up the results to your query?
Just about every search engine, including Google, Yahoo, and Bing, stores your primary search results in one place. Using a set algorithm, they rank each webpage and other content; to bring you the most relevant results.
Why Is SEO Important For My Small Business?
As a small business owner, you need to attract the right customers to increase your conversions and maximize profits.
SEO allows small businesses and startups gain visibility in the eyes of their potential customers by helping them rank high on search engine results. This further translates to higher sales and more revenue.
If you want to learn more about how you can grow your business, get in touch with us. We offer affordable SEO packages for small businesses and can help your business grow!
Can You Explain How Content & SEO work together?
Content is a very important part of SEO. In fact, high-quality content and effective link building techniques are the two things Google relies on the most to rank your website.
You can be getting all the traffic in the world, but if your site visitors aren’t looking for what you have to offer, there is no point in them coming to your site.
When a search engine directs someone to your website, it is because they are actually interested in purchasing your product or service.
Your content plays a key role in allowing search engines to understand what it is that you do and what it is that you have to offer. Furthermore, the quality of content present on your site also allows the search engines to rank your website on search engine results; based upon its relevance and usefulness.
SERP WOLF is an SEO and content consultancy for startups and small businesses.
SEPP Wolf is committed to helping your business succeed. We understand that every business deserves special attention and focus on adopting a personalized approach when it comes to analyzing and optimizing your website to reach more customers.